Digital Marketing commentary from a global marketing road warrior.
In every era of workplace innovation, those who prepare early gain an advantage. I’ve seen this firsthand a few times in my career—first, when offices transitioned from paper-based workflows to computers, and later, when simple automation tools like macros and Read More …
Yesterday, I posted a variation of this post on LinkedIn, indicating that now that I have sold Hreflang Builder, I will be working as an advisor and shifting my consulting focus back to some of the work I did at Read More …
Updated: April 17, 2023 As part of my Opportunities for 2016 and wanting to have a better quality of life, I have been going through my client roster and prospects, trying to find the optimal mix. Complaining about a few Read More …
I recently was asked by an agency advisory client to help them understand why the majority of their clients did not renew their projects with them. My first question was, have you asked them? Surprisingly they did, and the answer Read More …
Most software starts with someone who is frustrated and is looking for a solution that does not currently exist or if it does, does not quickly solve the problem. The following insights are from 18 years of developing over 100 Read More …
For the past few years, Anne Kennedy and I have held a session at PubCon in Vegas about how to hire and retain search marketing talent in the enterprise. We are not doing the session this year at PubCon, which is Read More …