Digital Marketing commentary from a global marketing road warrior.
“When employees understand the ‘why’ behind their work, they’re not just doing a task — they’re participating in a mission.” Working in the yard yesterday, I saw this situation in my neighbor’s yard. Clearly, someone did not understand the purpose Read More …
Recognition is one of leadership’s most potent yet underutilized tools. It inspires loyalty, reinforces values, and creates momentum. But, like any sharp tool, it must be used carefully—or it can cut in the wrong direction. People will go to extraordinary Read More …