Digital Marketing commentary from a global marketing road warrior.
To and from my vacation in Grand Cayman I was on 4 different US Air flights where the flight attendants were pushing their airlines credit card. Right after the safety briefing they went into the virtues of the card. They Read More …
The Search Engine Marketing Professional Organization (SEMPO), www.sempo.org, will hold a series of events in connection with ad:tech Singapore, June 9. Singapore is the first stop on a three-city Asian tour that SEMPO is undertaking to foster the awareness of Read More …
A Practical Guide to Mastering Strategy + Performance in a Tough Economy Wednesday, May 13 | 6:00pm – 9:00pm Location: Microsoft, 1290 Avenue of the Americas, Belvedere & Bethesda Terrace conference room, 6th floor, NYC Attendance capped at 125, limited Read More …
Since Ogilvy let the cat out of the bag with a release to the New York Times I can talk about my upcoming departure from Global Strategies. Actually, I am still here until the end of May and will continue Read More …
This weekend I have received a number of email and seen many tweets about the growth in social media predicted by Forrester and covered by Andy Beal from Marketing Pilgrim http://www.marketingpilgrim.com/2009/04/forrester-social-media-growth.html In the Forrester chart there are some interesting predictions. Read More …
I recently had the experience with a client where they had enough infighting with various marketing and advertising tactical silos as well as the functional units of the agency all playing one tactic off the other to gain a sliver Read More …